Branddinner

Assignment of tasks in our brand map-class was to take the process of branding and present it in an unusual but entertaining way. My approach was to make an invitation to a galadiner, where each course represents one step in creating a brand.


Whole menú after the break...

Apéritif: The Idea
Hors d'œuvre: The Patent Registration
La Salade: The Financing
Amuse-Gueule: The Design
Cours Principal: The MarketingDessert: The Cash-Up
Digestif: The Retirement

(Photos of the final printed and hardback brochure will follow as soon as the bookbinder has done the die cut with my custom printing plate)

(Bonus thanks to my mom for cooking all this marvellous food...where most of it had been done twice, cause the family ate it before i could even shoot it :))